News Release

Thursday, October 19, 2006

Contact: Julie Lando, Kohl’s, (262) 703-1335, George Stinnett, CHKD, (757) 668-7043

Kohl’s Offers Classic Dr. Seuss Stories to Benefit Children’s Health and Education Opportunities

In Celebration of the Holiday Season, Retailer Offers Exclusive Collector’s Editions of Popular Dr. Seuss® Books and Matching Plush Characters

HAMPTON ROADS, Va., Oct. 19, 2006 – Just in time for the holidays, Kohl’s Department Stores is bringing classic stories to customers nationwide. Kohl’s is excited to offer exclusive collector’s editions of the following Dr. Seuss® books: The Sneetches; One Fish, Two Fish, Red Fish, Blue Fish; Green Eggs and Ham; and How the Grinch Stole Christmas. Kohl’s is also offering the corresponding stuffed animals.

As part of its Kohl’s Cares for Kids® program, Kohl’s stores across the country will feature the exclusive items for $5 each with 100 percent of the net profits benefiting children’s health and educational opportunities in Kohl’s communities nationwide. The items will also be available online at Locally, Kohl’s partners with Children’s Hospital of The King’s Daughters in supporting free workshops for parents and professionals on developing better relationships with children. Since 2004, Kohl’s has given CHKD more than $125,000 to support educational workshops and the pediatrician-based Reach Out and Read literacy program.

“We are thrilled to be able to offer this special edition collection of Dr. Seuss books and plush to our customers,” said Julie Gardner, senior vice president and chief brand officer for Kohl’s. “By sharing these timeless stories, shoppers will help raise millions of dollars this holiday season for children’s health and educational opportunities nationwide.”

The collector’s edition Dr. Seuss books feature entertaining stories and brightly-colored illustrations that have introduced generations of children to the joy of reading.

The Sneetches: This imaginative story and rhyme resonates with readers young and old as they consider such questions as “which is better – a Star-Belly Sneetch or a Plain-Belly Sneetch?”

One Fish, Two Fish, Red Fish, Blue Fish: This simple yet silly book introduces beginning readers to fantastic and funny creatures with vibrant illustrations.

Green Eggs and Ham: One of the most beloved Dr. Seuss tales, Sam-I-Am decides to eat eggs an unusual shade of green after pondering a series of quirky questions.

How the Grinch Stole Christmas: A holiday favorite about the famous grinch who has plans to steal Christmas from a joyful community until the holiday spirit embraces him as well.

In addition to the Dr. Seuss books and plush, Kohl’s is offering an exclusive holiday CD containing holiday favorites performed by legendary Ray Charles. The CD, available only at Kohl’s, features 12 holiday selections including What Child is This, Baby It’s Cold Outside and many more.

In addition to supporting children’s health and educational opportunities, the Kohl’s Cares for Kids program features a gift card fundraising opportunity for local schools and non-profit youth groups, the Kohl’s Kids Who Care® scholarship program, which recognizes kids who contribute through volunteerism to their local communities, and the associate volunteer program, which encourages volunteerism to benefit local youth-focused nonprofit organizations. For more information on these programs, visit

Based in Menomonee Falls, Wis., Kohl’s is a family-focused, value-oriented specialty department store offering moderately priced, exclusive and national brand apparel, shoes, accessories, beauty and home products in an exciting shopping environment. By the end of 2006, Kohl’s will operate 817 stores in 45 states. For a list of store locations and information, or for the added convenience of shopping online, visit Kohl’s Web site at In addition, Kohl’s recently launched, allowing customers to view the latest fall fashion essentials, interact with a virtual wardrobe planner and stay up-to-date on fashion trends.

Children's Hospital of The King's Daughters is the only facility of its kind in Virginia, serving the medical and surgical needs of children throughout greater Hampton Roads, the Eastern Shore of Virginia and northeastern North Carolina. The not-for-profit hospital was founded in 1961 and last year handled approximately 6,100 inpatient admissions and 200,000 outpatient specialty, surgical and emergency room visits, addressing routine and complex illnesses, injuries and chronic conditions. The CHKD Health System operates primary care pediatric practices, surgical practices, multi-service Health Centers and satellite offices throughout its service region.